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Facebook has introduced Instant Video to its Messenger platform. Just tap on the video icon in the top right corner to start sharing real-time video. Video will float over the active text conversation that you can continue while viewing the video.


Recipients can watch your video stream and share a video back if they decide. While the function is mostly suited for personal conversations, it is also suited for customer service functionality, particularly for small businesses.




Instagram Stories is a new feature that lets you share the moments of your day. As you share multiple photos and videos, they appear together in a slideshow format as a story.


You can bring your business’ story to life in new ways with text and drawing tools. The photos and videos will disappear after 24 hours and won’t appear on your profile grid or in feed.




Snapchat Geofilters are graphical overlays to decorate photos or videos that show up in the app in specific locations. Advertisers can already pay to create branded geofilters on Snapchat.


Previously, to run campaigns, businesses needed to manually provide Snapchat with the exact dimensions of where they want the filters to appear. Companies can now use the Yext Location Cloud to access location data for Snapchat Geofilter campaigns.




Pinterest has launched buyable pins on Pinterest.com. Previously, buyable pins were only visible on the mobile app. Pinterest has added shopping bags, allowing followers to shop for multiple items wherever they are. There’s a new way to search within a pin to find products.


Just tap the visual search icon at the top of any pin and explore the dots to see similar pins. Pinterest has also announced new automatic object detection and camera search tools to enhance the shopping experience.




Twitter Dashboard is a tool designed to help businesses connect with their customers and community. It gives business owners a clear picture of what’s being said about their businesses, lets them schedule tweets, and offers insights about their tweet performance.


Create a custom feed to find out what’s being said about your business. And schedule tweets to reach your audience members when they’re online and you’re busy doing other things.


There are so much more of social networks you could use, this depends on where your line of comfortability lies. The rest of social networks are such as Flickr, Google, Linkedin, YouTube, tumblr, KIK, Reddit, VK, vine etc

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